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Our Shop

Midi Optic - 258 rue du Docteur Paccard - 74400 Chamonix Mont-Blanc


A popular reference in Chamonix Mont-Blanc, Midi Optic is a warm decor and a selection of eclectic styles. Chic, fashion, simple or colorful, there are all the trends and styles from big fashion brands like Ray-Ban, Persol, Marc Jacobs, Prada, Gucci ...

Sports-brands such as Julbo, Maui Jim, Spy, Smith, Cébé .....

If you're a fan of Oakley, our shop is the right address ....

Oakley Premium Dealer, awarded several times by Oakley for his choice and his perfect knowledge of products, his mixtures of science and art. Specialized in sports-glasses with prescription lenses.

If you are looking for Oakley, we have what you need! If you are a fan of nice sunglasses, technical and funky ski goggles, find the collections of Electric, Julbo, Bolle, Serengeti ....

Come in, you will see! In each shop, a professional and graduated team is there to advise you combining visual comfort, protection et personality.

Partner of Guides, Ski Instructors, Outdoor-Coursers, Mountain-Bikers ... we are specialized in sports-watches from Suunto, Garmin, Polar.

Our selection and product knowledge of observation devices such as Swarovski, Leica, Steiner, Bushnell are appreciated by the brands and our customers. Come in, you will see!